š THE SWEET ODDITIES STORY
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A tale of chaos, chocolate, and one very dangerous ideaā¦
It all started the way most of our ideas do ā with laughter echoing around the kitchen and absolutely no plan whatsoever.
Sam was running her busy dogātreat business, and Iād jump in to help whenever she needed rescuing. I was still making artisan chocolates, but with prices climbing and my patience shrinking, I decided I was done. Finished. Over it.
Then one day, midāchat, midātea, midāāwhat on earth are we doing with our livesā, Sam looked at me and said the words that changed everything:
āMum⦠what about sweets?ā
We froze.
We stared.
We grinned.
And then we both yelled YES like two people who absolutely had not thought this through.
Within hours we were deep in the world of wholesale sweets ā scrolling, comparing, squealing, adding things to baskets we definitely didnāt need. It was a fullāblown sweet rush.
Then came the tiny logistical hiccup:
I lived in Bordon.
Sam lived in Basingstoke.
Did we care? Absolutely not. Futureāus could deal with that.
Sam took over the socials (because she loves it), and I took on the website (because someone had to). Sheās learning the Mac. Iām teaching her the website. Slowly, slowly⦠but weāre getting there, with plenty of āMum, what does this button doā along the way.
Fueled by enthusiasm and zero strategy, we charged ahead halfācocked. I transformed the chocolate website into a sweet one, and then ā in a moment of questionable judgement ā I let Sam loose on the ordering.
The delivery day arrived.
So did the mountain of boxes.
So did the heroic DPD driver who helped us lug everything up the stairs. He earned his tip, bless him.
Then we looked at the towers of sweets and said the words every new business owner says at least once:
āWhere on earth are we going to put all this?ā
And that, truly, is how MJās Sweet Oddities began ā with laughter, chaos, too many sweets, and two women who decided to say YES before thinking.